The blog offers insights into optimizing news websites for Google News SEO, covering key factors like relevance, E-A-T, and user experience. It provides practical tips for content creation, site structure, and adhering to Google's guidelines.
In the wake of Chrome's announcement to eliminate third-party cookies by Q3 2024, content teams face a pivotal shift in digital tracking and advertising strategies.
Mastering Google Updates offers technical SEO tips for boosting website visibility and rankings. From XML sitemaps to image optimization, this article provides actionable strategies to navigate Google's algorithm changes and drive organic traffic.
This insightful article not only outlines the implications of a cookie less era for advertisers but also provides a strategic roadmap for harnessing first-party insights and thriving in the evolving digital ad ecosystem.
The article explores Google's phased elimination of third-party cookies in Chrome through Tracking Protection. While Google aims to address privacy concerns, critics warn of potential oversights, regarding the disruptive influence of generative AI.
Google outlines new privacy-focused ad targeting strategies to replace third-party tracking cookies, leaning on AI and first-party data for digital advertising and website tracking.
Topical authority is a way of finding the best content for newsy queries on Google. It looks at how notable, influential, original, and reputable a publication is on a topic or location.
Focus on generating valuable, high-quality content that is written by (and for) a human and aligns with your core purpose — and don’t forget, it’s important not to put aside the SEO fundamentals when reviewing your existing content strategy.