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Creating unique and high-quality images can boost your website's visibility in Google's Image Pack, attracting more traffic
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Optimizing image format is crucial: Choose JPEG for photos, PNG for high-quality images, WebP for smaller sizes, GIF for animations, and SVG for scalability
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Compress images to improve load times without sacrificing quality, using tools like ShortPixel or TinyJPG
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Using unique images instead of generic stock photos can make your site stand out and engage users better
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Optimize image file names with descriptive keywords to help search engines understand your content
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Write SEO-friendly alt text that describes images and includes relevant keywords for better accessibility and search engine understanding
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Optimize page titles and descriptions with keywords to enhance image rankings and overall SEO
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Define image dimensions to prevent layout shifts, make images mobile-friendly, and implement lazy loading for faster initial page load times
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Use structured data and monitor image performance with tools like Google Analytics and Google Search Console to continually improve image SEO
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Following Google's image guidelines ensures proper indexing and ranking, leading to better visibility in search results
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