Introducing Our New Monthly Golden Signals Report!

We are thrilled to announce the launch of our new monthly engagement mailer from Publive, designed specifically to provide you with comprehensive insights and highlights from your performance over the past 30 days. Starting this month, you will receive this newsletter on the 1st of every month. We aim to equip you with valuable data to enhance your content strategy and drive greater success.

 

What to Expect in Your Monthly Engagement Mailer

Highlights of the Month

Engagement Metrics: Total Articles Published | Total Web Stories Published | Total Newsletters Published

• Total Articles Published: Provides a clear snapshot of your overall article output, helping you assess your productivity and set future goals
• Total Web Stories Published: Allows you to monitor the creation and publication of web stories, ensuring diverse content formats
• Total Newsletters Published: Keeps track of your newsletter publications, enabling you to gauge the frequency and consistency of your outreach

 

Top Performing Content

Discover your most engaging content from last month, categorized by format, alongside their respective page views

Engagement Metrics: Story Title | Format | Page view

• Top Articles by Page Views: Identifies the most engaging articles, allowing you to understand what types of content resonate most with your audience
• Top Content Format: Reveals which content formats (articles, web stories, photo gallery, etc) are driving the most engagement, guiding your future content creation efforts

Top Performing Content Format

Find out which content format captured the most audience engagement

Engagement Metrics: Format | Posts count | Average Page Views 

Top Performing Format: Reveals which content formats are driving the most engagement, guiding your future content creation efforts.

Top Performing Categories

Explore the standout categories that garnered the most attention based on performance metrics

Engagement Metrics: Categories | Posts Count | Average page view/post

• Top Performing Categories: Highlights the categories that attract the most attention, helping you to focus on the topics that your audience finds most interesting.
• Engagement Metrics per Category: Provides detailed metrics (posts count, average page views) to fine-tune your content strategy by category.

Top Performing Authors

Recognize the top-performing authors whose content received the highest engagement and visibility:

Engagement Metrics: Author Name | Posts Count | Average page view/post

• Top Performing Authors: Recognizes authors who generate the highest engagement, motivating your team and fostering a competitive, yet collaborative, environment.
• Author-Specific Metrics: Offers insights into individual author performance (post count and average view/posts), allowing for targeted feedback and recognition.

Newsletter Performance

Understand the effectiveness and engagement of your newsletters from the past month:

Subscribers count: Total subscriber added last month

Engagement Metrics: Newsletter | Sent Emails | Delivered | Open Rate

• Subscribers Count: Tracks new subscribers, giving you a sense of your audience growth
• Top Performing Newsletters: Assesses the success of each newsletter (sent emails, delivered, open rate), helping you optimize future campaigns for better engagement

Push Notifications Performance

Track the performance of your push notifications to analyze engagement and optimize your outreach strategies:

Overall Performance Metrics: Subscriber across lifetime

Engagement Metrics: Campaign Name | Delivered | Click Rate 

• Overall Subscriber Metrics: Provides a lifetime view of your push notification subscribers, helping you measure the reach and growth of this engagement channel
• Top Performing Push Notifications: Analyzes the performance of your push notifications (delivered, click rate), enabling you to refine your outreach strategies for higher effectiveness

Benefits of This Data

Strategic Benefits

• Enhance Your Content Strategy: By focusing on the most engaging formats and categories, you can tailor your content strategy to better meet audience preferences.
• Motivate Your Team: Recognizing top-performing authors boosts morale and encourages continuous high performance.
• Optimize Your Outreach: Leveraging data from newsletters and push notifications helps you refine your outreach tactics to maximize engagement.
• Boost Audience Engagement: Understanding what content and strategies work best allows you to keep your audience engaged and increase return visits.

Overall Impact

• Data-Driven Decisions: The insights provided enable you to make informed decisions that drive better outcomes for your publishing efforts.
• Goal Setting and Tracking: Regular performance updates help you set realistic goals and track progress effectively.
• Continuous Improvement: Ongoing insights foster a culture of continuous improvement, ensuring you stay aligned with audience interests and industry trends.

By utilizing the insights from the New Monthly Golden Signals Report, you can enhance your content strategy, optimize outreach efforts, and ultimately achieve greater success in your publishing endeavors.