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IndustryWired delivers diverse, visually engaging stories and in-depth coverage of industry trends and emerging technologies. Trusted by entrepreneurs, founders, and business leaders, it provides insights to help readers stay ahead of the curve. To optimize workflows, improve SEO, and enhance site performance, IndustryWired partnered with Publive.
The Challenge
Before adopting Publive, IndustryWired faced several operational and technical challenges:
Manual content publishing and SEO optimization
Difficulty managing magazine-specific workflows across multiple segments
Inconsistent core web vitals (CWV) and slower page loads affecting user experience
Limited efficiency in content creation and turnaround times
IndustryWired needed a platform that could simplify editorial workflows, automate SEO, improve performance, and scale with growing content demands.
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The Publive Solution
Publive provided a tailored solution to address operational bottlenecks and technical gaps:
1. Customized Content Workflows
Custom Entities Workflow: Designed for magazine-specific segments for simplified management of multi-format content and editorial tasks.
2. SEO Optimization & Automation
Automated metadata, schemas, and structured content
Ensured best practices for search visibility without manual effort
3. Improved Performance & User Experience
Optimized Core Web Vitals for faster page loads
Enhanced overall site stability and reader experience
4. Ease of Use & Efficiency
Simplified content creation, editing, and publishing
Faster turnaround for new articles and magazine editions
Key Results After Migrating to Publive
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These results demonstrate strong audience growth, improved engagement, and higher discoverability.
Business Impact
With Publive, IndustryWired achieved:
Significant time savings for editorial teams
Streamlined workflows enabling faster publishing cycles
Improved search visibility and discoverability
Better reader experience through optimized Core Web Vitals
A scalable platform ready for larger content operations
Future Outlook
Publive continues to empower IndustryWired to optimize workflows, automate SEO, and scale digital magazine operations, ensuring both audience growth and operational efficiency.
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